Mary Meeker Report: Mobile, voice and Facebook advertising
The highly anticipated Mary Meeker Internet Trends Report was recently released, providing all digital marketers with insights into current trends to look out for and latch onto.
Top 3 mistakes marketers make when investing in influencers
The rise of the ‘influencer’ has been significant in the past few years as bloggers, Instagrammers and Youtubers are becoming increasingly popular vehicles for brand advertisement. These influencers are not models or actors but rather everyday people who have gained a following on their respective platform based on specialised skills or expertise knowledge.
What to expect when you’re not expecting: SEO Edition 2017
Whether you love it or hate it, SEO is one of those things that will keep changing – for some it keeps life interesting and for others it’s a struggle to stay ahead. There are constant updates, developments and new trends.