Artificial intelligence is becoming an increasingly hot topic for search with Bing introducing their own AI search tools for users at an event earlier this week not only for the search engine but Cortana and Microsoft Office as well.
Paid search ads can sometimes feel like a stab in the dark, yes you can choose the content and time of day but how do you know you’re targeting the people you need?
Getting started on SEO can be a bit overwhelming, especially if you have never done it before. There is a whole new world of technical terms, guidelines, penalties and thousands of online resources.
Whether you love it or hate it, SEO is one of those things that will keep changing – for some it keeps life interesting and for others it’s a struggle to stay ahead. There are constant updates, developments and new trends.
Cart abandonment, we’ve all been there – as a shopper we have done the abandoning. Whether it’s the guilty pleasure of adding items you know you won’t buy to the cart, seeing the total amount and backing out or being turned off by obnoxious shipping revealed upon checkout.