Our Blog
Insta-poll to boost your business
Just when you thought Instagram stories had all the features you needed to complement your feed they had to throw something new into the mix.
Your user-generated weapon
Regardless if you’re booking a Christmas holiday, upgrading your car or even trying out a new restaurant, your Path to Purchase always stays the same. You become aware, you deliberate your options, make a decision and then evaluate your decision.
How to deal with annoying Facebook friends the polite way
Ever since the dawn of Facebook there have been those people that make you regret signing up to the site in the first place.
Is Cortana set to take over Google Home?
Personal assistants were once considered a status symbol for busy professionals that didn’t have time to run errands, make notes or answer calls and while that is still partially true, almost anyone can get their hands on a personal assistant these days.
How to make your blogs boost your SEO rankings
Blogs are a great way to share the latest news, tips and information to your audience. They give your brand an opportunity to flex its creative muscles and can even help with SEO. But writing a blog post for SEO isn’t as simple as getting content online.
Multiple sites to boost SEO – does it work?
Using multiple websites for a single business is a pretty common SEO tactic, but the question is, does it work?
How to… a story by Google
here probably isn’t a single person that hasn’t typed in “How to…” into their Google search engine at point or another.
The future is calling: is Web 3.0 here?
It all started with the humble Web 1.0 when only big companies or organisations had websites and users were still figuring out how to navigate this new space. Web 2.0, what we are using saw a shift in user generated content and user engagement.
How to bounce back from bad bounce-back rates
The ultimate goal of SEO is to rank first and while that is a significant aspect of increasing reach it isn’t necessarily the most important SEO goal for your business.
Dislike of pop-ups is universal Google confirms
There probably isn’t a single person on the Internet that isn’t bothered by a pop-up ad. The spectrum of pop-up dislike ranges from a mild annoyance to violent laptop throwing and screaming and while this isn’t a scientific measure it’s incredibly accurate.
Step aside YouTube – LinkedIn has arrived
Producing and sharing videos is becoming an increasingly popular medium for individuals who want to share their opinion, thoughts and ideas with the wider community with YouTube being the go-to platform. However, LinkedIn has just been updated with its own video sharing option allowing all users the option to create and post their own videos.
The verdict is out: consumers have the attention span of a toddler and brands are lagging behind us
As consumers we are getting more and more impatient.
With digital assistant sales increasing by a huge 103% in the last year it is safe to say that smart speakers are soon surpassing their trend status and becoming staples in the everyday home.
The launch of Google’s AMP (Accelerated Mobile Pages) has been the talk of the previous year with Google urging sites to prepare for mobile optimisation. However, despite the constant reminders, tips and tricks AMP didn’t particularly launch to a smooth start.
It’s a brand new year, which means a fresh start for you, your business and your SEO strategy. But my keywords haven’t changed, why do I need a new strategy?
With 2017 coming to a close it’s time to start looking to the New Year to make resolutions and come up with new strategies. Not just your strategy for eating…
Artificial intelligence is becoming an increasingly hot topic for search with Bing introducing their own AI search tools for users at an event earlier this week not only for the…
When news broke about the Mozilla-Yahoo split late November it was clear that Mozilla’s wandering eye for Google was the reason for the premature breakup. Their subsequent press releases and…
Implementing an SEO campaign is one thing but actually analysing your results are a different story. While reporting to clients can be daunting it can also provide fresh insights and…
SEO is important, that is something that most businesses can agree upon, but because of how quickly the industry is changing it can be almost impossible to keep up.
The shopping season is now upon us with Black Friday and Cyber Monday finally kicking off. As consumers we convince ourselves that our Black Friday splurge is in fact Christmas…
After three years of going steady Mozilla and Yahoo have now called it quits, Mozilla announced the breakup earlier this week in a press release with the introduction of the…
There’s no better feeling than venting your frustration to the world but sometimes that Twitter character limit can really get you down.
When Snapchat became public earlier this year, they closed the market 44% higher than their initial IPO of $17 to $24.48 but it appears that this high hasn’t lasted very…